roots.lab :: seeds

squibs, finds, unprocessed thoughts

Notes &


“What if, instead of asking ‘How can we could get more comments on our blog,’ you asked ‘How can the user get more comments on his blog?’ How are you enabling your reader [to kick some ass at something he wants to do]?”

– Kathy Sierra, at 23:00 of this talk delivered at O’Reilly’s 2011 “Tools for Change in Publishing” conference.

“What if, instead of asking ‘How can we could get more comments on our blog,’ you asked ‘How can the user get more comments on his blog?’ How are you enabling your reader [to kick some ass at something he wants to do]?”

– Kathy Sierra, at 23:00 of this talk delivered at O’Reilly’s 2011 “Tools for Change in Publishing” conference.